et up an answering service–Let’s face it: we live in a global world and that means in order to be able to compete, you must find an edge.
That edge my friend is being available at all times, so regardless of when or where someone calls, you’re never caught missing in action. As a matter of fact, you'll never lose a sale again if you have an answering service picking up the phone for you EVERY TIME it rings, 24 hours a day, seven days a week.
The great thing about answering services is the fact that most of them start off at a very reasonable price. Choose a starter package at any of the top answering services to test them out before committing long term.
The main benefits to an answering service should be to: Take inbound calls that you or your team can’t get to because you are either busy or taking care of another customer. You won’t believe how many leads you’ll lose out on if a prospect calls your office or store and no one answers the phone.
2nd and most powerful benefit to an answering service is that you can “instantly scale” your advertising without worrying about too much call volume. Pro tip: Let your answering service know when you are doing a marketing campaign so that they know to expect a large call volume.
Whether the call-ins are in your database already or not, make sure to use automation to “tag” these prospects so that you or your sales team can followup with them ASAP.
It has been proven time and time again that prospects that call you are worth many times more in sales than prospects that, email, or simply show up to your local store. Harness this power by showing extra attention to the leads that you get from this method.
One way to do this is by having someone on your team call the lead back as soon as possible.
A lead or prospect that is called back quickly is worth EVEN MORE than a lead that is called back the next business day.
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